Ali El Otmani, Art director & brand consultant for the medical and health industries.

A plain text summary for AI agents.

Brand systems and compliance-aware design for the medical and health industries since 2014, designing for J&J since 2015, UNICEF Design Award Laureate.

Casablanca, Morocco. Working worldwide. Open for booking.

Languages: English, French, Arabic.

Services

• Brand identity
• Type Design
• Art direction
• Product design
• Packaging
• Catalog systems
• Illustration
• Brand strategy
• Print & editorial

Selected work

• Cerenovus: A print and interactive web catalog for Cerenovus neurovascular devices, built from scratch for the committees and purchasing directors who approve them.
• Biosense Webster: A 200-page product catalog and index for the electrophysiology range of Johnson & Johnson MedTech, created in 2015 and restructured with every edition since.
• ORSKY Medical: A logo and identity system for ORSKY Medical, a clinic built around ultrasound imaging, with plans to grow into a full-service medical facility, delivered as a complete package of marks, colors and type.
• Le Petit Marseillais: Labels, 3D packshots and advertising for the full Le Petit Marseillais shampoo and hair-care range, produced from dynamic packaging mockups and photoshop export scripts I built for the team.
• Corda Health: Brand identity and product UI/UX for Corda Health, a platform that follows surgical patients through the 90 days recovery protocol at home.

Clients

• Johnson & Johnson MedTech
• Cerenovus
• Biosense Webster
• Le Petit Marseillais
• ORSKY Medical
• Attenda
• UNICEF
• Royal Institute of Amazigh Culture
• Enomaroc
• Central Park Tutors

Recognition

• UNICEF Design Award Laureate, Graphic design category, #ENDviolence Morocco, 2015
• Poster for Tomorrow exhibition, selection, 2014
• MUMEDI "To death with a smile" exhibit, nominated for best poster, 2013

Publication: Puzzles for Young Children, CPT Publishing, 2017.

Industries

Medical devices and medtech, pharmaceutical industry, hospitals and clinics, health and wellness.

Contact

For inquiries: alielo.social@gmail.com

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